Very Creative Targeted Advertising Campaigns That Grabs Your Attention

Very Creative Targeted Advertising Campaigns That Grabs Your Attention (16)

It gets annoying seeing the same old targeted advertising every where you go but it’s also cool and fun when a really creative advertising campaign kicks off.

Companies trying to sell you a product will do anything to cram their ads down your throat, but it’s always nice when they show a bit of creativity and taste when trying to get your attention. Ambient ads are one such specific form of advertisement, which seeks at once to become a part of its environment and to draw your attention to it. Whether it’s a spoof product, a well-placed and designed billboard, or something else, the point is to get your attention and make you think.

It all began when the power of traditional media started declining, giving way to innovative off-the-shelf advertising ideas. Ambient ads started appearing in British media jargon around 1999 and have been actively evolving ever since.

    [SEE ALSO – 11 Funny Examples Of False Advertising]

1. NRDC.org – Air Pollution Kills 60,000 People a Year

Very Creative Targeted Advertising Campaigns That Grabs Your Attention (24)

Advertising Agency: unknown

2. National Geographic – 3D Crocodile Escalator

Very Creative Targeted Advertising Campaigns That Grabs Your Attention (13)

Advertising Agency: unknown

3. >Pepto-Bismol – Laundromat

Very Creative Targeted Advertising Campaigns That Grabs Your Attention (5)

Advertising Agency: Publicis, New York, USA

4. Motor City Nightmares – Horror Buckets

Very Creative Targeted Advertising Campaigns That Grabs Your Attention (21)

Advertising Agency – Y&R, New York, USA

5. Sparring Partner Gym – Hanging

Very Creative Targeted Advertising Campaigns That Grabs Your Attention (4)

Advertising Agency – Leo Burnett, Italy

6. IBM – Smart Ideas for Smarter Cities

Very Creative Targeted Advertising Campaigns That Grabs Your Attention (6)

Very Creative Targeted Advertising Campaigns That Grabs Your Attention (7)

Very Creative Targeted Advertising Campaigns That Grabs Your Attention (8)

Advertising Agency: Ogilvy & Mather, France

7. Doom Fogger – Roachville

Very Creative Targeted Advertising Campaigns That Grabs Your Attention (22)

Very Creative Targeted Advertising Campaigns That Grabs Your Attention (23)

Advertising Agency: TBWAHuntLascaris Johannesburg, South Africa

8. Carnival Cruiselines – Waterslide Escape

Very Creative Targeted Advertising Campaigns That Grabs Your Attention (18)

“Our water park goes to the Bahamas.” (Advertising Agency: Arnold Worldwide, USA)

9. Bigelow Organic Tea

Very Creative Targeted Advertising Campaigns That Grabs Your Attention (32)

Very Creative Targeted Advertising Campaigns That Grabs Your Attention (1)

Created by Joseph Delhommer

10. Visa – Go Back to Pompeii

Very Creative Targeted Advertising Campaigns That Grabs Your Attention (28)

Very Creative Targeted Advertising Campaigns That Grabs Your Attention (27)

To raise awareness of Visa’s sponsorship of the Pompeii exhibit at our National Museum, all visitors to Wellington Airport was greeted with a lava flow that ran around the baggage carousel.

11. Baltica Beer – Subway

Very Creative Targeted Advertising Campaigns That Grabs Your Attention (10)

Advertising Agency: Sepia, Chile

12. Dental Care

Very Creative Targeted Advertising Campaigns That Grabs Your Attention (11)

Advertising Agency – unknown

13. The Hairdressers – Need a Top Chop?

Very Creative Targeted Advertising Campaigns That Grabs Your Attention (12)

Advertising Agency: unknown

14. Windex Glass Cleaner

Very Creative Targeted Advertising Campaigns That Grabs Your Attention (9)

Advertising Agency: unknown

15. Frontline – Get Them Off Your Dog

Very Creative Targeted Advertising Campaigns That Grabs Your Attention (29)

Advertising Agency: Saatchi & Saatchi Jakarta, Indonesia

16. Fight Smoking

Very Creative Targeted Advertising Campaigns That Grabs Your Attention (3)

Advertising Agency: unknown

17. Mercedes-Benz 2012 C-350 Coupe – Looks fast even when parked

Very Creative Advertising Campaigns That Grabs Your Attention (30)

Very Creative Advertising Campaigns That Grabs Your Attention (31)

Advertising agency: BBDO Toronto

18. Juice Salon – Escalator

Very Creative Advertising Campaigns That Grabs Your Attention (25)

Very Creative Advertising Campaigns That Grabs Your Attention (26)

Advertising Agency: Rediffusion DY&R, India

19. Korean Subway Ad

Very Creative Advertising Campaigns That Grabs Your Attention (19)

Photo by: Stephen Nessen

20. Quebec Automobile Insurance Society – Seatbelts

Very Creative Advertising Campaigns That Grabs Your Attention (20)

Advertising Agency: Lg2, Canada

21. Don’t Drink And Drive

Very Creative Advertising Campaigns That Grabs Your Attention (14)

Advertising Agency: unknown

22. Nivea – Good-bye Cellulite Couch

Very Creative Advertising Campaigns That Grabs Your Attention (2)

Advertising Agency: TBWA\Chiat\Day, New York, USA

23. The Redbirds Are In Town

Very Creative Advertising Campaigns That Grabs Your Attention (17)

To promote a home stand for the Memphis Redbirds, a minor league baseball affiliate of the St. Louis Cardinals, we covered a car in fake bird droppings and parked it near a busy intersection with a sign that read, “The Redbirds are in town.”

Advertising Agency: Archer Malmo, Memphis, USA

Which of these targeted advertising campaigns do you think is the most creative?

    [BONUS ARTICLE – 10 Advertising Placement Fails That Will Make You laugh]

Original Article – Bored Panda

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