Starting a consulting business is a venture that thousands of people dream about. It is a career path that looks great to pursue; be your own boss, do great, and bring in clients. But the truth is, consulting firms are not easy to start. Consultancy is not as pretty as it may seem. It is harder than you can imagine.
You have to be keen on how you start so that you can avoid a lot of grief down the road and be prepared for success. Below is what you need to know about consulting firms and how to start one.
Knowledge is your deliverable
Knowledge is the primary reason as to why a consultant is hired. You have to validate and showcase your knowledge in your niche for people to pay for your services. A client will hire your services because they know you have what they don’t have.
That means that you will always have to deliver like a professional without lowering your standards. Deliver the knowledge you have to your client even if they don’t like what you have to say. If you deliver it half-baked, you will be losing the quality of your service which will affect you down the road as you seek to be one of the top consulting firms in the years to come.
You are going to face unpleasant people
Some people cannot face unpleasant relationships, especially people who can play with them. If you cannot manage cranky people, you might not be ready to start a consulting firm. In consulting, it is mostly about face-to-face interactions.
Mean people are found everywhere, even in top consulting firms. When you start facing cranky people, you will know who you can work with and who you cannot withstand. As you find your way, you will have to endure some rough relationships that will poke your nerves several times.
You might be charging less than you think
For new consultants, one of the challenges is charging low rates. It might be because of guilt, or maybe they don’t know how to charge. There is no secret of setting your fee, but the general rule is that: charge more than what you have in mind.
It is important for your client to get a good ROI (Return on Investment), so you have to take it seriously if you also want to be among the best consulting firms. If you can deliver a healthy ROI, then you have a better chance of getting a good profit.
Always know that if you charge higher rates, then you look like you know what you are doing. It’s just like looking at a wristwatch that costs $100 and one that costs $5,000. If asked which one is superior, you will most definitely go for the expensive piece. The same principle applies to consultants.
If you charge expensive, then you will get clients who pay expensive; remember that is where you want to be.
You are selling yourself
As a consultant, you are actually selling yourself, and this is how the consulting business operates. To ensure that you sell yourself well and be on the path to the best consulting firms, you need to do the following:
● Dress your best. You have to look really good to match your services.
● Place a huge price tag on yourself. The higher the cost, the higher your value.
● Being trustworthy is essential in consulting. If you are not trustworthy, no one will hire you.
● Trust is your currency; you need always to remember that.
● Don’t just look the part, show them your worth. Give what you promise well.
● Treat yourself as a valuable brand, and you will become successful.
Author Bio: Adrian Rubin is a graphic designer, freelance writer, and freelance consultant.